Project- Event Red Velvet Kick Café

In October 2023, Red Velvet celebrated their 9th anniversary, and I had the opportunity to contribute to the fan-organized event held at Kick Café in Paris. This project involved multiple layers of design, planning, and creative direction to craft an immersive and emotional experience for fans. Over two days, October 21st and 22nd, the event space was transformed into a vibrant tribute to the group, highlighting their journey, discography, and fandom.

Decorations :

Slogan Banner for Kick Café

In collaboration with another designer and the fanbase, I worked on the official slogan banner for the venue. We based it on the vibrant, retro-pop aesthetic of the « Birthday » comeback. This banner was printed and given to customers who ordered a special event menu. It served both as a memento and a branding element, enhancing the immersive experience.

The design process:

I started by analyzing the album preview and the group’s photoshoots for the « Birthday » era. Then, I created the initial sketches on paper before translating them digitally for the final design :

Moodboard

the final banner :

Posters

I wanted to highlight the members of Red Velvet with specially designed posters to celebrate their 9th anniversary. Unfortunately, due to limited resources and time, we were unable to use them for the event.